KONSENT

CANNING THE SILENCE. STIRRING THINGS UP

Harassment in public transport: happens every day. No one talks about it.

In her third year leading Konsent’s Marketing & PR, Anna cooked up a bombshell of a campaign. No budget? No problem. With just 65,000 CZK mostly spent on print, we reached over 10% of the country. And the best part? 93% of Gen Z thought it was useful.

Client: Konsent
Market research: NMS, Office of the Government of the Czech Republic
Campaign team: Anna Hrábková, Ivana Juklová, Yara Abu Aataya, Markéta Brabcová
In cooperation with: Magistrát hl. m. Praha, PID, DPP
Date of realization: 2024

AND WE DID IT LIKE THIS

Simple words, bold type, and an issue some people would rather leave sealed shut. But silence ferments—and when we opened the jar, the ripple reached all the way to government halls. From real stories to real change, the campaign stirred more than just conversation.

1,2 M

93%

1400+

People reached.

GenZ people and 79 % women found the campaign useful.

Harassment stories shared.

"It was a pleasure to work with Anna, and I remain inspired by her creativity, dedication, and ability to perform under pressure."

Tatiana Jancarikova, Prague City Hall

"Originally, Anna joined Konsent to create a campaign. We clicked so well, she ended up staying for almost three years. She’s a brilliant strategic thinker bursting with ideas. What really stands out is her solution-oriented mindset and her positivity."

Johanna Nejedlová, founder & CEO at Konsent

READY TO STAND OUT?

Big dreams, tight budgets, curious minds? Try us — we don’t get scared easily. Say hi, pitch a project, or send just a sweet word.

MADE TO LAST. PRESERVED FRESH.